Music videos have never been (and possibly never will) be the most profitable part of our business, but they allow us to be as creative and experimental as we like and we really get to stretch our technical skills. That’s why we love doing them and that’s why we want to do more of them. We thought we would put a short list together of music videos and directors who inspire us.
1) Beastie Boys – Awesome I…shot that
Less of a music video more of a music documentary, in 2004 at Madison Square Gardens, the Beastie Boys handed out 50 cameras to audience members and told them to film the entire gig. After the show they then returned the cameras to the shop for a full refund! Brilliant in its simplicity.
2) Björk – It’s Oh So Quiet
You’ve just got to love this video directed by Spike Jonze, so outrageous and over the top. Great choreography, great camera work and totally nuts.
3) The Verve – Bittersweet Symphony
Probably the anthem of the 90s, this music video was inspired by (or should I say completely ripped off from) the Massive Attack video for Unfinished Sympathy. Another simple concept this sees Richard Ashcroft barging his way down a London street mindlessly knocking people over who get in his way.
4) UNKLE – Rabbit in your headlights
An incredibly powerful video by one of the legends of music videos Jonathan Glazer. This isn’t your normal, run of the mill music video but a realexploration of what is possible in this medium. Not for the faint of heart.
5) Aphex Twin – Come to daddy
Continuing our dark theme and filmed on the same council estate as Clockwork Orange, this video by Chris Cunningham is seriously intense. It’s an superbly well realised and well executed concept, that just leaves you with one question, where did this idea come from?
So there’s a few of our favourites but we might well add to this list in the future, if there are any that you particularly like please feel free to drop us an email with a link.